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[Download] Flux Academy – The $10k Website Process

Flux Academy – The $10k Website Process

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Does this sound like you?

You can spot an amazing website when you see one, but you have a hard time creating that kind of work on your own.

You don’t feel like you have what it takes to create websites you could confidently charge high prices for.

You cringe every time you face a blank canvas, and can’t break up with templates and comparing yourself to other designers.

You dread client calls because you struggle to justify your rates, communicate your value, and explain why clients should hire you.

You want to master all that goes into creating stunning websites, but there’s just not enough time to go through all the design blogs out there and read the Everest-sized pile of design books on your nightstand.

You feel stuck with micro-managing clients that want you to do exactly as they say, inevitably leading to average designs.

And above all, you want to create awesome work that moves the needle for your clients – and gets you paid accordingly. 

The thing is… You have no idea where to start.

“Do I lack the talent to create that kind of great work?”

“Do I need to enroll in design school?”

“How many years of experience do I need before I finally feel like an expert?”

Well, let’s talk about the elephant in the room…

What really goes into designing the kind of website clients happily pay high prices for?

Is it mimicking the cool projects and trends you see on Awwwards?

Is it learning the newest, shiniest design software of the week?

Is it spending four years (and a whole lot of money) attending design school?


I’ve been designing websites for clients for nearly 17 years. And just in the last 3, I’ve made over half a million dollars while at it.

I don’t say this to brag, friend, but to show you what’s possible when you master the 3 things that truly matter when it comes to designing the kind of website that clients happily pay high prices for.  — to provide big-bucks-worthy value to clients.

And what are those things? I’m glad you asked…


Designing through strategy instead of templates

$10K websites are designed with a strategic process that keeps client goals front and center, and ensures they’ll 10x their investment in working with you.


Mastering the fundamentals of good web design

Beautiful, functional websites don’t happen by accident. There are principles and disciplines you need to master to get there, like UX, graphic design, writing, development, and more.


Knowing how to work with $10K clients

Communicate and present your work in ways that make the value you provide value crystal clear. Then provide results that match and exceed their expectations.


It’s easy for me to “spill these secrets” on you, as if you could just take that stuff, Google it, and instantly create magic in your next project.

But from personal experience, the truth is that it doesn’t work like that.

Now yes — I was fortunate enough to spend 4 years immersed in that stuff at a top-of-line design school (paying tens of thousands of dollars for it). And I had to spend nearly two decades of experience and trial and error to learn these lessons.

But do you have to do the same?

No. You don’t.

Here’s a crazy idea…

What if you could peek behind-the-scenes of how real-life $10K, $20K and even $30K websites are sold and created?

What if you could learn the exact process and skills you need to ditch the templates, and start confidently creating your own beautiful websites from scratch while being financially rewarded for it?

And what if you knew, deep down, that you had what it takes to create the kind of website that would could see how to confidently design websites that 10x your clients’ investment in you – leaving you both more successful?

Would you finally feel confident in your web design skills and increasing your prices?

I ask because I know this could be you…

Feeling confident in your design skills and going beyond the template

Feeling like a total pro – because you became one!

Standing out and becoming the go-to expert in your niche

Confidently leading $10K website projects

No longer browsing Dribble, and feeling like you couldn’t create anything nearly as awesome as what you see there

Putting the final touches on projects you’re damn proud of

Owning a portfolio of projects you’re proud to show

And I have just the thing to get you there.


The $10K Website Process

I’ve bottled up my battle-tested, step-by-step process to plan, design, and deliver beautiful, high-value websites.

The $10K Website Process is the exact method I’ve built up from 17 years of experience as a web designer, and applying what works to generate over $200,000 in yearly revenue from web design projects.

After this course, you’ll be able to…

Hold strategy sessions with your clients

Strategically design beautiful websites

Tell compelling stories with your designs

Position yourself as a high-value expert

Lead design, content, and development in your projects

Confidently work with $10K clients

Deliver delightful user experiences through your websites

Ditch the template and own your craft with unique layouts and bold visuals

Ran is a fantastic teacher who takes a no-nonsense approach to teaching. His style of presenting materials is clear, direct and backed by years of experience. I really appreciate the thoroughness of his course and learned a bunch of things I didn’t know.

Chris Do
Ran makes some of the best educational design content on the internet! His teaching style is approachable and thorough and I’ve learned a lot from him over the years.

Charli Marie
Marketing Design Lead
Ran has produced consistent high-quality content on his YouTube channel for years. All the while running his own succesful design consulting business. Lucky, he’s decided to teach us exactly how he’s done it with this phenomenal course.

Independent Designer

Pablo Stanley
Lead Designer, InVision
Ran is a design beast! He has been sharing his vast knowledge and experience with the community for years, helping people grow and become better designers. The world needs more Rans. Thank you for all the cool stuff you give us.

It’s design school, minus 4 years

Plus practical knowledge and insights from real life projects

The $10K Website Process course includes 66 videos (over 12 hours of video content!) that SHOW you exactly how I design beautiful, strategic websites for my clients.

This isn’t a compilation of design tips or inspiration websites for you to borrow ideas from. You can find that anywhere.

I’m going deeper and giving you a comprehensive look into the exact process, best practices, and methodologies I use to design $10K (and 20k and 30K) websites in my own business.


What you will learn

Everything you need to succeed

Module 01

How to Design a $10k Website

Discover the exact process, and mindset necessary to build high value websites.

Module 02

Defining a Winning Strategy

How to run a strategy session with your clients to clarify and align on the website goals.

Module 03

Telling A Compelling Story

How to turn your client goals into content that will keep visitors engaged.

Module 04

Structuring Your Website Usefully

Apply UX best practices to structure your content and guide visitors towards goals.

Module 05

Making The Website Beautiful & Memorable

Master design fundamentals such as color, type, layout and image-making to create visual impact with your designs.

Module 06

Developing a
World-class Website

Manage the development process to ensure that the website ends up looking and preforms as you envisioned.

Module 07

Working with $10k Clients

Sell high value websites and manage client relationships & expectations during the project.

Bonus 01

Access To Private Community

Hang out with other designers working to improve their craft and master The $10K Website Process. Our private FB group is your space to exchange insights, feedback, and design critiques with peers and expand your network for referrals and collaborations.

Bonus 02

Templates for Proposals & Presentations

Ready-to-use templates you can use for your next web design project to nail your project proposal and present your work confidently.

Bonus 03

Exclusive Training: Finding Clients

“Who pays $10K for a website?”, you ask. In this 60-minute video training, I’ll tell you not only who, but also where to find these clients and close projects with them.

Bonus 04

Exclusive Training: The Perfect Portfolio

A 60-minute video training with the direction you need to create an impactful portfolio that helps you attract amazing clients and land exciting projects.

Bonus 05

Design Critique Vault

Get access to video recordings of all the website reviews I deliver to students of The $10K Website Process. Learn from my feedback and by watching the process in action.

tons of value

Yes, sure is, friend.

You’ll walk away from this course with a clear picture of what it looks like to plan, design and deliver websites you feel confident charging high rates for.

I’ve created The $10K Website Process so you can seriously level up your web design skills – and then do the same with your rates.

Step-by-step proven process

Real client work examples

Timeless strategies

Feedback from a community of peers

ACCESS to feedback from Ran

Now is the time for high value web design

Let me tell you why…


Every business needs to be on the internet

80% of consumers research a business online before making a purchase.
Blue Corona

83% of the small business owners with a website feel they have a competitive advantage on those without one.
GoDaddy Global Small Business Report

Over 60% of small businesses without a website plan to get a website in the next year.

4 out of 10 small businesses worldwide don’t have a website.
GoDaddy Global Small Business Report


The DIY route won’t cut it for these businesses. They need good design to succeed

75% of users admit to making judgments about a company’s credibility based on their website’s design.
Stanford University

Small businesses see a 17.5% increase in average sales when they invested in design.
Organization for Economic Co-operation and Development

Every dollar invested in design brings 100 dollars in return. That’s an ROI of a whopping 9,900 percent.
Forester Research

Only 16% of small business owners have a website that they’re proud of.
ChannelBiz UK Survey

I’ll connect the dots for you, friend:

As a web designer, you have a golden opportunity in your hands right here, right now.

You just need to up your game to take advantage of it

The $10K Website Process is for you if…

You’re ready to go beyond cookie-cutter templates and scouring inspiration websites.

You want to offer creative strategy as part of your web design process, and be paid for it.

You want to learn how to design websites from someone who has delivered dozens of successful projects. Someone whose skills you trust.

You’re ready and willing to put in the time to apply the lessons in this course and refine your craft project after project.

You want to design better websites without spending years in design school.

Am I hearing a resounding “yes”? Then friend, the $10K Website Process is for you.

On the other hand, you’ll probably want to click away if…

You’re already creating websites you love and can’t imagine a world where your process could possibly be improved.

You’re looking for a marketing course to help you find clients and promote your design business.

You’re happy being “the hands” and delivering exactly what clients ask for, by the pixel.

You’re not willing to commit to putting into practice what I’ll teach you (you won’t learn by just watching the videos)

You’re after pricing advice to help you charge more for the work you’re currently doing, the way you’re currently doing.

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If you have any questions please contact us

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