[Download] Madalin Tudose – The SEO Checklist

Lessons in The SEO Checklist:

1. 1 Introduction

2. 2 Set Up Google Analytics

3. 3 Set Up Google Search Console

4. 4 Install an SEO Solution for Your Website

5. 5 Set Up Uptime Monitoring

6. 6 Set Up Keyword Rank Tracking

7. 7 Check for About, Contact, Privacy Policy and TOS Pages

8. 8 Check for Pretty Permalinks

9. 9 Check the Site is Mobile Friendly

10. 10 Check the Site Loads Fast

11. 11 Keep URLs Short

12. 12 Check and Optimize Your 404 Page

13. 13 Make it Easy to Share Your Content

14. 14 Claim Your Brand on Multiple Social Networks

15. 15 Use Heatmaps to See What Users Actually See

16. 16 Use a Top-Performing Web Host

17. 17 Check The Server is Located Close to Your Service Area

18. 18 Use a CDN

19. 19 Check for GZIP Compression

20. 20 Check for HTTP/2

21. 21 Use a Caching Solution

22. 22 Minify JS/CSS Files

23. 23 Resize Large Images at Upload

24. 24 Compress and Optimize images

25. 25 Lazy Load Images & Iframes(YouTube embeds, etc)

26. 26 Update Technology

27. 27 Optimize Database

28. 28 Switch to Https

29. 29 Check for One Single www Version

30. 30 Fix mixed content

31. 31 Create a Sitemap & Add it to Google Search Console(GSC)

32. 32 Create a robots.txt File

33. 33 Check that URLs have redirects to / or the canonical is set to /

34. 34 Check and Fix Broken Links

35. 35 Check and Fix Redirect Chains

36. 36 Fix Missing and Duplicate Meta Titles and Descriptions

37. 37 Use Redirects Properly

38. 38 Check for Index Coverage Issues

39. 39 Check for Manual Penalties

40. 40 Keep Pages at Maximum 3 Clicks from Reach

41. 41 Use “noindex” and “nofollow” Tags Properly

42. 42 Disable Irrelevant Content from Being Indexed

43. 43 Do Keyword Research

44. 44 Have a Solid SEO Content Strategy

45. 45 Create Long-Form Content

46. 46 Create 10x Content

47. 47 Identify & Fix Keyword Cannibalization

48. 48 Identify & Fix Duplicate Content

49. 49 Create Content Hubs

50. 50 “Feed” the Hubs with Supporting Content

51. 51 Update Content on a Regular Basis

52. 52 Add Content to Your Categories

53. 53 Build Up E-A-T

54. 54 Write for People, not for Search Engines

55. 55 Check the Target Keyword Matches User Intent

56. 56 Have the target keyword in URL, Title and Heading

57. 57 Use Focus Keyword in 1st Paragraph

58. 58 Use a Single H1 on Each Page

59. 59 Set an Enticing, yet SEO-Oriented Meta Title

60. 60 Write a Compelling Meta Description

61. 61 Use Subheadings for Content Hierarchy

62. 62 Format and Style the Content Properly

63. 63 Link to Relevant Inner Pages(Internal Linking)

64. 64 Link out to Relevant, Authoritative Websites

65. 65 Never Link to a Page/Website with the Same Anchor the Current Page is Targeting

66. 66 Name Your Images Properly

67. 67 Set Images Alt Text

68. 68 Check for Social Markup

69. 69 Check Dwell Time and Optimize It

70. 70 Strike for the Featured Snippet

71. 71 Don’t Over-Optimize

72. 72 Have a Solid Link Building Strategy

73. 73 Build Foundational Links

74. 74 Interlink Social Networks

75. 75 Guest Post on Niche-Related Blogs

76. 76 Ask Partners you’ve Worked with for a Link

77. 77 Turn Brand Mentions into Links

78. 78 Use Social Signals to Boost your Page Rankings

79. 79 Schedule Social Posting

80. 80 Claim your Google My Business Listing

81. 81 Claim Your Yelp Listing

82. 82 Claim your Bing Places for Business Listing

83. 83 Optimize Listings

84. 84 Get on General Relevant Directories

85. 85 Get on Niche-specific Directories

86. 86 Reply to Reviews

87. 87 Reach Out for Reviews

88. 88 Publish Google Posts

89. 89 Check for Site-wide NAP Details

90. 90 Have Consistent NAP Details Across the Site

91. 91 Have Consistent NAP Details on Listings & Social Networks

92. 92 Have a Content Strategy Targeting Local Topics

93. 93 Claim Brand Mentions from Local Sites

94. 94 Add Local Business Markup  to your Homepage